在海外社交媒体营销中进行精准营销,一般有三种典型的受众:依据品牌定位筛选出的符合特定年龄、兴趣和人口统计数据等条件的核心受众,在线上或线下有业务互动的自定义受众,以及与优质客户有相似兴趣的类似受众。
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